Building A Personal Brand

Chapter - 2

Building A Brand

Building a personal brand is like our own future where you/we can talk or share stuff that we love through your brand.

But, the questions are :-

How can you build your personal brand?

What platform should you use ?

What are other key points which will help you while developing your personal brand?

Now let’s breakdown all my points into solution -

1. Choose a platform -

Platforms

Of course, You are building a personal brand and for that you need platforms to share your stuff or things ( I called it self promotion ). There are many platforms to get started.

YouTube
Instagram,
Facebook,
Snapchat,
Blogging,
Personal Domain,
Newsletter,
Emails

And many more.

How can you decide which one is perfect for you? ( Don;t make mistakes like I’m gonna run all this platform because , You never can make it for long-term. Yes there are exceptions like someone can do. But I would like to suggest you go with One or two platforms and give your best for them. If you go with one like YouTube or Blogging then its perfect because you will be focused and very active on these particular platforms.

Once you have your audience on one platform then you can take the second step.

Second step is to start bringing your audience from one platform to another (like Blogging to YouTube or YouTube to Blogging).

2. Consider It As A Habit -

Habits

Why am I saying that consider it as a habit because, This is not a short game where you're gonna win in one night (Over a night) because you have to work every day on yourself. So it's better that you make it a habit ( Whatever you are doing like blogging or YouTube + more).

Once you start feeling that you really enjoy the work you are doing and its process then it becomes your habit and you will never get tired by doing this again and again.

3. Be Consistent -

Consistency

Now the key point is you must be consistent without consistency you can’t make it happen. Everyday you have to put yourself out there, If this everyday is too frequent then I think every week is the perfect time to make your audience engaged. If you think that I’m gonna make one video and upload it on YouTube or I’m gonna write one article and post it on my blog then, This is your mistake because one article or video never gonna make your brand.

Of course, one video or article can change your life or brand but you don't know which one is ?. For that you have to be consistent and do your part every day or week without forgetting.

4. Don’t be A Multitasker -

Multitasker

What I meant by Don’t be a multi taker is Don’t think that I will start with all existing platforms and I will Be active on all platforms. This can’t happen.

Because there are so many reasons and realities that you can’t make for a long time.

Here are some reason -

You are only one person to handle all things (In the starting). ( Like In case of YouTube - You have to make your script, make a video, edit it, decide the topic, upload and all this stuff you need more time.)
Timing
People don’t know you in the stating
It's better for you to start with one platform or two.
There are big chances to get bored in the starting. (Because you have never done anything like this. If you have done then it's good for you.)

Now get started with what you have - starting is the key and I am also scared and nervous while starting or sharing my stuff. Once you start you will feel more comfortable. ( More you do, the more you feel comfortable and confident. That is the key to success).

I wish you to have a happy and consistent journey ahead for your brand.

Make it happen until you feel it happened.

Fake it until you make it.

-Dattatray